In This Episode: Today we’re chatting with Rachael Kraft, who we’ve both spent time with in the Copy Chief community. Rachael is a lead magnet specialist, and helps marketers and business owners

Consulting

Content Marketing

BOW 061 – Ross Simmonds: Getting More Leverage From Your Content

In This Episode: It takes a lot of time, effort, and energy to write a good piece of content. So why do most people hit “publish” and let their word baby

Client Management

Coaching and Mentoring

BOW 060 – Rachel and Laura: Building Your Warchest and Creating Leverage In Your Business

In This Episode: Today we’re diving in to some “meaty” topics about diversifying your business, creating multiple income streams, and building long-term wealth in your writing business. While we’re big advocates for

Branding

Case studies

Client Management

Coaching and Mentoring

Consulting

Content Marketing

Copywriting

Creative Writing and Fiction

Voice

BOW 050 – Gabby Bernstein: How To Write a NYT Bestseller Without Burning Out

In This Episode: Gabrielle Bernstein is the #1 New York Times bestselling author of The Universe Has Your Back, Super Attractor and has written six additional bestsellers. YouTube named Gabby one

Branding

Client Management

Coaching and Mentoring

BOW 049 – Margo Aaron: Writing Business Beatdown

In This Episode: Margo Aaron is the "recovering academic" and copy nerd behind the cheeky website That Seems Important. While she calls herself the “accidental marketer” – her full-time writing career

Client Management

Coaching and Mentoring

Tough Writing Challenges

BOW 048 – Rachel and Laura: How To Thrive In Uncertain Times

In This Episode: Now more than ever, people are looking for strong leadership. Your audience and your clients are no exception. Today we deep dive into the specific actions we’re taking to

Business Models

Client Management

Coaching and Mentoring

Commissions and Royalties

BOW 035: Practical Woo Woo w/ Linda Perry

In This Episode: As a copywriter, mindset life coach and former defense attorney, Linda Perry’s career hasn’t followed the typical marketing-to-copywriting track. She's got plenty of stories and experiences to share

Tough Writing Challenges

Writing Lessons

BOW 030: Storytelling Strategy w/ Kyle Gray

In This Episode: Kyle Gray is an entrepreneur, story strategist and author. He helps coaches, startups and influencers use storytelling to better communicate their unique value, and create connection and trust

Business Models

Coaching and Mentoring

BOW 017: Writing for Acquisition vs Monetization w/ Russ Henneberry

In This Episode: We are extra excited to share today's episode with you because it is the definition of a "value bomb." Russ Henneberry is the founder of Modern Publisher, a community

BOW 010: Raising The Bar in Content Marketing Through Real Data w/ Liz Talago

In This Episode: Liz Talago is passionate about paving a better way through the content marketing industry for freelancers and clients alike. With a background in psychology and a passion for number-driven

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