BOW 038 – David Deutsch: How to Write at the Highest Level
In This Episode: In the marketing world, David Deutsch needs little introduction. He’s a world-renowned direct response copywriter, marketing strategist, author, and...
Category
Copywriting
BOW 036: WTF Is Your Writing Voice w/ Justin Blackman
In This Episode: Justin Blackman is a master of voice. He also LOVES a challenge. Last year, he wrote for 239 different people in different voices. The year before that he...
BOW 034: Taking The Guesswork Out Of Conversions w/ Ross O’Lochlainn
In This Episode: Ross O’Lochlainn is a former engineer-turned-copywriter who has an incredible talent for building systems in your business that help you do better work, and...
BOW 031: Rising Together – Co-mentoring and Collaboration w/ Marcella Allison
In This Episode: Today’s guest hardly needs an introduction. Marcella Allison is not only one of the best copywriters in the world, but an amazing mentor, leader and...
BOW 030: Storytelling Strategy w/ Kyle Gray
In This Episode: Kyle Gray is an entrepreneur, story strategist and author. He helps coaches, startups and influencers use storytelling to better communicate their unique...
BOW 029: How To Find Your Reader’s Deepest Fears and Desires w/ Allison Carpio
In This Episode: Allison Carpio is a marketing consultant and travel-loving foodie based in San Francisco, but when she’s not prowling for pork belly, she helps clients...
BOW 028: Goodbye To Copy – The Black Swan Approach w/ Blair Morse
In This Episode: I’ll warn you – you better buckle up for this one. Blair Morse is one of the best storytellers in the copywriting world, and he’s about to take...
BOW 027: Empathy, FU Money, and Writer’s Mental War w/ Pauline Longdon
In This Episode: Today’s episode is powerful, fun and fascinating all at the same time. Pauline Longdon is an Australian author, podcaster, direct response copywriter,...
BOW 026: Storytelling Secrets from a Hollywood Screenwriter w/ Dean Edelson
In This Episode: Today we’re talking with Dean Edelson, a former screenwriter and comedian turned direct response copywriter. He started in Hollywood – writing and producing...
BOW 025: How To Charge What You’re Worth w/ Laura Belgray
In This Episode: When you’re buried in marketing all day every day, it’s easy to get jaded (or even just bored) of content and copy. That’s why we’re so selective...