In This Episode:
Today we’re talking with Dean Edelson, a former screenwriter and comedian turned direct response copywriter.
He started in Hollywood – writing and producing material and screenplays for Seinfeld, Frasier, Dreamworks, Disney, Paramount, and all the major movie studios.
These days, Dean helps clients as a direct response marketing strategist, and has more than a decade of launch copy under his belt.
His online sales copy and marketing campaigns have generated millions for his clients, and we have a lot to learn from him. Let’s dive in.
Listen to this episode here:
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Episode Highlights
- How Dean started writing for the biggest names in Hollywood
- Copy and life lessons from his stand up comedy career
- The biggest differences between writing for the screen, comedy, and direct response
- How Hollywood screenwriters capture and keep attention
- The blockbuster secret of storytelling that keeps you engaged
- How Dean finds emotional hooks and big ideas that keep you reading
- His foolproof method for easily getting great clients
And plenty more along the way. Get the resources mentioned in this episode below.
Resources Mentioned In This Episode
- Dean’s website at 1BigIdeaMarketing.com
- Eugene Schwartz
- Copy Chief Job Board
- Join Copy Chief to get members-only discounts for Copy Chief live
- Jay Abraham
- Russel Brunson’s Expert Secrets
- Never Split The Difference
- Power of the Dog
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