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Research

BOW 053 – James Schramko: How To Thrive In Unpredictable Times

In This Episode:  For the past 10 years, James Schramko has helped over 3000 entrepreneurs quickly double and triple their revenue while working less.  Half of his private clients earn $3,000,000/year. And
Case studies
Ghostwriting
Journalism
Research
Voice
Writing Lessons

BOW 043 – Rachel and Laura: What’s Working Now In 2020?

In This Episode:  Between the advent of the internet and the introduction of the smartphone, online marketing and writing has changed a lot over the years. If you don’t keep up
Business Models
Case studies
Client Management
Compensation
Consulting
Copywriting
Launching Products
Lead Generation
Project Management
Research
Work-Life Balance

BOW 034: Taking The Guesswork Out Of Conversions w/ Ross O’Lochlainn

In This Episode:  Ross O’Lochlainn is a former engineer-turned-copywriter who has an incredible talent for building systems in your business that help you do better work, and make it easier to
Client Management
Coaching and Mentoring
Commissions and Royalties
Compensation
Copywriting
Freelancer Mindset
Hiring A Writer
Project Management
Research
Tough Writing Challenges
Writing Lessons

BOW 031: Rising Together – Co-mentoring and Collaboration w/ Marcella Allison

In This Episode:  Today's guest hardly needs an introduction. Marcella Allison is not only one of the best copywriters in the world, but an amazing mentor, leader and speaker with over
Business Models
Case studies
Coaching and Mentoring
Compensation
Consulting
Copywriting
Freelancer Mindset
Hiring A Writer
Research
Writing Lessons

BOW 029: How To Find Your Reader’s Deepest Fears and Desires w/ Allison Carpio

In This Episode:  Allison Carpio is a marketing consultant and travel-loving foodie based in San Francisco, but when she's not prowling for pork belly, she helps clients grow their business by
Business Models
Commissions and Royalties
Compensation
Copywriting
Idea Generation
Research
Writing Lessons

BOW 006: Generating Million Dollar Story Hooks w/ Jimmy Parent

In This Episode:  Today we're chatting with Jimmy Parent.  Jimmy is a full-time direct response copywriter who specializes in generating persuasive hooks, and big ideas. Big idea generation can be really difficult, since

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