In This Episode: Gabrielle Bernstein is the #1 New York Times bestselling author of The Universe Has Your Back, Super Attractor and has written six additional bestsellers....

Branding

Client Management

Coaching and Mentoring

BOW 049 – Margo Aaron: Writing Business Beatdown

In This Episode: Margo Aaron is the “recovering academic” and copy nerd behind the cheeky website That Seems Important. While she calls herself the “accidental...

BOW 043 – Rachel and Laura: What’s Working Now In 2020?

In This Episode: Between the advent of the internet and the introduction of the smartphone, online marketing and writing has changed a lot over the years. If you don’t keep...

Copywriting

Voice

Writing Lessons

BOW 040 – Lianna Patch: Funny Money – Using Humor to Make the Sale

In This Episode: Lianna Patch is a conversion copywriter and comedian whose greatest dream is to make your customers pause, smile, and click (in that order). Why humor copy?...

Copywriting

Tough Writing Challenges

Voice

BOW 036: WTF Is Your Writing Voice w/ Justin Blackman

In This Episode: Justin Blackman is a master of voice. He also LOVES a challenge. Last year, he wrote for 239 different people in different voices. The year before that he...

Commissions and Royalties

Tough Writing Challenges

Voice

Writing Lessons

BOW 028: Goodbye To Copy – The Black Swan Approach w/ Blair Morse

In This Episode: I’ll warn you – you better buckle up for this one. Blair Morse is one of the best storytellers in the copywriting world, and he’s about to take...

BOW 050 – Gabby Bernstein: How To Write a NYT Bestseller Without Burning Out

BOW 049 – Margo Aaron: Writing Business Beatdown

BOW 043 – Rachel and Laura: What’s Working Now In 2020?

BOW 040 – Lianna Patch: Funny Money – Using Humor to Make the Sale

BOW 036: WTF Is Your Writing Voice w/ Justin Blackman

BOW 028: Goodbye To Copy – The Black Swan Approach w/ Blair Morse