In This Episode: Our guest today sports a pretty impressive resume. Brett Randell is a sales copywriter, content strategist, and yogi-musician who works almost exclusively with female clients. Over the past

Publishing

Voice

BOW 069 – Barbara Poelle: Mostly Serious Answers To Funny Questions About The Publishing Industry

In This Episode: Barbara Poelle began her publishing career as a freelance copywriter and editor before joining the Goodman Agency in 2007. But if you ask her, the best training she had

Coaching and Mentoring

Copywriting

Idea Generation

Voice

BOW 063 – Janine Kelbach: How To Land Medical Writing Gigs

In This Episode: Janine Kelbach, RN, is the owner of Write RN, Host of The Savvy Scribe Podcast & Author of Entreprenurse. She started her nursing career in a community hospital

Branding

Case studies

Client Management

Coaching and Mentoring

Consulting

Content Marketing

Copywriting

Creative Writing and Fiction

Voice

BOW 050 – Gabby Bernstein: How To Write a NYT Bestseller Without Burning Out

In This Episode: Gabrielle Bernstein is the #1 New York Times bestselling author of The Universe Has Your Back, Super Attractor and has written six additional bestsellers. YouTube named Gabby one

Branding

Client Management

Coaching and Mentoring

BOW 049 – Margo Aaron: Writing Business Beatdown

In This Episode: Margo Aaron is the "recovering academic" and copy nerd behind the cheeky website That Seems Important. While she calls herself the “accidental marketer” – her full-time writing career

BOW 043 – Rachel and Laura: What’s Working Now In 2020?

In This Episode: Between the advent of the internet and the introduction of the smartphone, online marketing and writing has changed a lot over the years. If you don’t keep up

Copywriting

Voice

Writing Lessons

BOW 040 – Lianna Patch: Funny Money – Using Humor to Make the Sale

In This Episode: Lianna Patch is a conversion copywriter and comedian whose greatest dream is to make your customers pause, smile, and click (in that order). Why humor copy? File this one

Copywriting

Tough Writing Challenges

Voice

BOW 036: WTF Is Your Writing Voice w/ Justin Blackman

In This Episode: Justin Blackman is a master of voice. He also LOVES a challenge. Last year, he wrote for 239 different people in different voices. The year before that he

Commissions and Royalties

Tough Writing Challenges

Voice

Writing Lessons

BOW 028: Goodbye To Copy – The Black Swan Approach w/ Blair Morse

In This Episode: I'll warn you – you better buckle up for this one. Blair Morse is one of the best storytellers in the copywriting world, and he's about to take us